Cookie Policy

2. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the platform to function properly. They enable core functionality such as security, network management, and accessibility.

• Authentication and login session management
• Security and fraud prevention
• Load balancing and performance optimization
• User interface customization preferences

Performance and Analytics Cookies

These cookies help us understand how visitors interact with our platform by collecting and reporting information anonymously.

• Page visit statistics and navigation patterns
• Error tracking and debugging information
• Platform performance metrics
• User engagement analytics

Functionality Cookies

These cookies allow the platform to remember choices you make and provide enhanced, personalized features.

• User preferences and settings
• Language and regional preferences
• Display customization options
• Recent searches and filters

Targeting and Advertising Cookies

These cookies may be set through our site by our advertising partners to build a profile of your interests and show you relevant content.

• Interest-based advertising
• Marketing campaign tracking
• Conversion tracking and attribution
• Social media integration

3. Third-Party Cookies

We work with trusted third-party service providers who may also set cookies on our platform. These include:

• Analytics Providers: Google Analytics, Mixpanel
• Customer Support: Intercom, Zendesk
• Payment Processing: Stripe
• Content Delivery: Cloudflare, AWS
• Marketing Tools: HubSpot, Mailchimp

4. Cookie Duration

Cookies can be temporary or persistent:

• Session Cookies: Temporary cookies that expire when you close your browser
• Persistent Cookies: Cookies that remain on your device for a set period or until you delete them

5. How We Use Cookies

We use cookies for various purposes:

• To authenticate users and maintain secure login sessions
• To remember your preferences and settings
• To analyze platform usage and improve functionality
• To personalize your experience based on your activity
• To measure the effectiveness of our marketing campaigns
• To prevent fraud and enhance security
• To provide customer support and troubleshooting

6. Your Cookie Choices

You have several options to manage cookies:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• View and delete cookies
• Block third-party cookies
• Block all cookies
• Delete cookies when closing your browser

Cookie Preference Center

You can manage your cookie preferences at any time through the "Your privacy choices" or "Cookie preferences" link in the site footer. This allows you to:

• Accept or reject specific cookie categories
• Update your preferences at any time
• View detailed information about each cookie type

Opt-Out Tools

You can opt out of certain cookies using these resources:

• Google Analytics Opt-out Browser Add-on
• Network Advertising Initiative (NAI) Opt-out
• Digital Advertising Alliance (DAA) WebChoices Tool

7. Impact of Disabling Cookies

Please note that disabling cookies may affect your experience on our platform:

• You may not be able to access certain features
• Some functionality may not work properly
• You may need to log in more frequently
• Your preferences may not be saved
• Content may not be personalized to your interests

Cookie Consent Banner

If you visit our website from the European Economic Area, the United Kingdom, or Switzerland, you will see a cookie consent banner at the bottom of the screen when you first visit, and analytics cookies are not used unless you choose Accept. The banner offers two choices:

• Accept all — allows strictly necessary cookies plus functional, analytics, and (where applicable) advertising cookies.
• Reject non-essential — only strictly necessary cookies are used; analytics and advertising scripts are not initialized.

If you visit from the United States or another region outside those listed above, we use Google Analytics by default to understand how our website is used. You can opt out at any time by clicking "Your privacy choices" in the site footer and choosing Reject. Advertising and ad personalization signals are turned off for all visitors, in every region.

Your choice is stored locally in your browser under the key mediflow_cookie_consent. You can change your choice at any time — without clearing your browser's site data — by clicking the button below, or the "Your privacy choices" link in the site footer.

8. Do Not Track & Global Privacy Control

Some browsers include a "Do Not Track" (DNT) feature. Because there is no consistent industry standard for responding to DNT signals, we do not respond to DNT.

We do, however, honor opt-out preference signals sent via the Global Privacy Control (GPC). When our website detects a GPC signal from your browser, we treat it as a valid request under the CCPA/CPRA to opt out of any sale or sharing of personal information for that browser, and we will not enable analytics or advertising cookies on that browser regardless of any prior banner choice. We do not sell or share personal information.

9. Mobile Devices

If you access our platform through a mobile device, you may also control tracking technologies through your device settings:

• iOS: Settings → Privacy → Advertising → Limit Ad Tracking
• Android: Settings → Google → Ads → Opt out of Ads Personalization

10. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date.